Family Weekend Guide

Feature your business

Put your family-friendly business in front of local parents while they plan their weekend. Book a Featured Top Pick spot in your city for a full week, Monday to Sunday.

Book & Pay Online Pricing & Layout

From $10 a week (Weekly Events Email) · Featured Top Pick from $25 a week · introductory rates

Sample Featured Top Pick (made-up business)

Every Featured sponsor gets a weekly report. Example layout only, no real numbers yet:
  • Views of your card, day by day
  • Clicks to your link, day by day
  • The week's total

Already a sponsor? Sign in to your sponsor account.

National or multi-city brand?

Reach families in many cities at once with a national sponsorship.

See National Sponsorships →

An honest note: Family Weekend Guide is a new site and our traffic is growing. We don't quote audience numbers yet. Instead, every sponsor gets a weekly performance report so you can judge results for yourself.

What you get

Four ways to reach local parents in one city. As a new site, we're offering introductory prices: book by Dec 31, 2026 for spots running through Mar 31, 2027, and the price you book is always honored. Sponsorship never changes which events we list or how we rank them.

Presenting Sponsorships

Weekly Events Email

Welcome Email Sponsor

Pricing · Layout samples · Photo & text specs · Examples of all placements · Specs & deadlines

How it works

  1. Request your dates by booking on our site: pick your city, the sponsorship type and your dates, and pay securely. Your spot is reserved once it's paid. Weekly Events Email and Welcome Email Sponsor spots can be booked on their own.
  2. Create your account: after you pay, you'll set a password to create your sponsor account. Then upload your details anytime before the deadline. We'll send a reminder before it.
  3. Upload your details by the deadline:
    • Featured Picks: photo, headline, short description, days and hours, address and link, by Wednesday 5 PM ET the week before your spot runs.
    • Presenting Sponsorships: your logo, a one-line tagline and your link, at least 5 business days before your start date.
    • Weekly Events Email: an image, headline, short text, button text and your link, by Tuesday (end of day ET) for that Thursday's email (for a month, before the month's first Thursday email).
    • Welcome Email Sponsor: an image, headline, short text, button text and your link, at least 5 business days before your start date.
    • Sizes and character limits are on the specs page, and the upload form shows them next to each field.
    If you miss the deadline, your spot runs with what we pull from your website.
  4. Review your preview: we send you a preview of your spot to review before it runs. If you miss the upload deadline, Family Weekend Guide may build your spot from your website and it still runs (no refund); you can still upload until we publish it. This applies to all four types.
  5. Your sponsorship runs:
    • Featured Picks: Monday through Sunday in Top picks, labeled Sponsored, live with our Monday refresh.
    • Presenting Sponsorships: your full calendar month or 4 consecutive weeks, as "Presented by" on your city's pages and in its weekly email header.
    • Weekly Events Email: in your city's Thursday email for your week, or every Thursday email in your month, marked "Sponsored".
    • Welcome Email Sponsor: your full calendar month or 4 consecutive weeks, in the welcome email every new subscriber in your city gets, marked "Sponsored".
  6. Get your report: a weekly performance report for Featured Picks, a click report for each Presenting run, a click report after each send for Weekly Events Email, and a click report for each Welcome Email Sponsor run.

Booking deadlines

Booking policy

For all four types: Featured Picks, Presenting Sponsorships, Weekly Events Email and Welcome Email Sponsor.

Pricing

As a new site, we're offering introductory prices: book by Dec 31, 2026 for spots running through Mar 31, 2027, and the price you book is always honored. Local Presenting sponsors get one free email perk: one month of the Welcome Email Sponsor spot or the Weekly Events Email, your choice. It runs on the first month of your run when that spot is open, and the booking box shows the exact dates. Multi-city Presenting with 5 or more cities gets one free email perk in one city you choose, on the same terms. Anyone can book email spots on their own. Available in cities across all 50 states and DC.

Presenting Sponsor

"Presented by" your logo on all of one city's event pages and in the header of that city's weekly email.

$100 / 4 weeks or calendar month

Free email perk: one month of the Welcome Email Sponsor spot or the Weekly Events Email, your choice, on the dates shown in the booking box (the first month of your run when that spot is open). Multi-city Presenting with 5 or more cities gets one in one city you choose.

  • Your logo and a short tagline, linked to your site
  • Any 4 consecutive weeks from a Monday, or a full calendar month: same price
  • Exclusive: one presenting sponsor per city at a time
  • Click report for each sponsorship period

Pick City & Book

Weekly Events Email

A sponsor block in a city's Thursday picks email.

$10 / week

$30 / month

  • Image, headline, short text and a button to your page
  • One sponsor per city per email
  • A month covers every Thursday email that calendar month
  • Click report after each send

Pick City & Book

Welcome Email Sponsor

A sponsor block in the welcome email every new subscriber in a city gets.

$30 / 4 weeks or calendar month

  • Image, headline, short text and a button to your page
  • Any 4 consecutive weeks from a Monday, or a full calendar month: same price
  • Exclusive: one sponsor per city at a time
  • Click report for each sponsorship period

Pick City & Book

Sponsorship never changes which events we list or how we rank them. We may decline anything that isn't a good fit for families.

How a Featured spot looks

Your card appears at the top of 'Top picks this weekend,' ahead of our regular picks (up to 2 Featured sponsors per city each week) on your city's guide, styled like our other picks and labeled Sponsored. The sample below uses a made-up business ("Your Business Here") and sample events; it isn't a real sponsor.

familyweekendguide.com/your-city/
Feature my business

Home / Your City

This weekend with kids in Your City

Top picks this weekend

Desktop: two cards per row, your card first.
Feature my business

Home / Your City

This weekend with kids in Your City

Top picks this weekend

Phone: one card per row, your card at the top of Top picks.

Want to see the "Presented by" and email placements? See the examples page.

Photo & text specs (Featured Sponsor)

After you pay, you set a password to create your sponsor account. Then you upload these anytime before your deadline and see a live preview of your card on desktop and phone before you submit. The limits below are the same ones the form enforces.

The sample card at actual size.

PhotoJPEG, PNG or HEIC, up to 10 MB. Landscape works best: we crop it to the card's 3:2 shape (shown at 1200 × 800) and you choose the framing. 1200 × 800 px or larger looks sharpest. Real photos beat text-heavy graphics.
HeadlineUp to 60 characters. What it is and where, e.g. "Family Pottery Morning at Your Business Here".
DescriptionUp to 155 characters, 1–2 short sentences. Sized so it fits the card on phones and desktop.
When / hoursUp to 60 characters, e.g. "Sat & Sun · 10 AM–2 PM".
AddressOptional, up to 80 characters.
Business nameUp to 80 characters; used in the "Details at …" link.
LinkThe page families land on when they click (your event, booking or home page).
Where clicks goThe photo and title open a page on Family Weekend Guide about your spot, and the button or link goes to your site.
Photo descriptionOptional, up to 120 characters, for screen readers.
RunsMonday–Sunday, one full week (or 4 consecutive weeks on the monthly plan).
DeadlineBook and upload your details by Wednesday 5 PM ET the week before your spot runs (for example, Wed Nov 18 for the week of Nov 23).

Specs for the Presented-by logo and the email blocks are on the specs page.

Book & pay online

Pick your city and dates, see what's available and pay securely. After you pay, you'll set a password to create your sponsor account, then upload your photo and text anytime before the deadline, with a live preview. Nothing goes live until we review it and confirm with you.

Book and pay online

Already a sponsor? Sign in to see your bookings.

Sponsorship

Pick your weeks

Pick one or more dates to see your total.

Once you continue, your dates are held for 30 minutes. Please complete payment within that time, or the hold will expire and you'll need to choose your dates again.

Payment is handled by Stripe (card, Apple Pay, Google Pay). Introductory rates. See our change and refund policy.

Prefer to send a request instead? Email us your city and dates and we'll reply within 1 business day.

Changes and refunds: See our change and refund policy.

FAQ

How much does it cost?

We're offering introductory prices: book by Dec 31, 2026 for spots running through Mar 31, 2027, and the price you book is always honored. Local options start at $10 per week; see Pricing for every option.

How much traffic does the site get?

Family Weekend Guide is a new site and traffic is growing week by week. We won't quote numbers we don't have yet. That's why every sponsor gets a weekly performance report, so you can judge results for yourself.

Is it labeled as an ad?

Yes. Every Featured Pick is clearly labeled Sponsored. Sponsorship never changes which events we list.

What do I need to upload?

A link, a short description and an image if you have one. You can book now and upload later, anytime before the deadline. See the specs for sizes and text limits.

What kinds of businesses fit?

Kid-focused venues, attractions, classes, camps, farms, museums and other family businesses in a city we cover.

Can I book more than one week or city?

Yes. Pick as many featured weeks or emails as you like; 4 featured weeks in a row get the monthly rate. Presenting and Welcome Email sponsorships are a full calendar month or any 4 consecutive weeks from a Monday, same price. For several cities, see Multi-city Presenting.

Prefer email? Write to service@familyweekendguide.com.